Marketing Content Coordinator - Marketing (CH)

  • Catholic Health Services - Buffalo
  • Administrative Regional Training Center Buffalo New York 14203 US
  • Dec 17, 2018
Other Professional

Job Description

Marketing Content Coordinator – Marketing (Catholic Health):

The Marketing Content Coordinator cultivates meaningful marketing content which will resonate with people across the region. This position assists with informing our regional community of the latest healthcare options available to them through various media platforms, including social media, the Catholic Health website, newsletters, and occasional print material.

 

The Marketing Content Coordinator will help research and create relevant content for key patient care services within the organization. This position will collaborate with subject matter experts throughout Catholic Health to bring to life our care initiatives, as well as develop content about general wellness and healthy living. Responsible to promote interest and engagement with Catholic Health services, while establishing a genuine connection between our organization and fellow Western New Yorkers.

 

REPORTS TO:  Director, Digital Strategy and Online Services

 

SUPERVISORY RESPONSIBILITIES:  

None

 

SKILL AND EDUCATIONAL REQUIREMENTS (MINIMUM):

 

EDUCATION Bachelor's Degree in Communications, Marketing, Journalism, or other related field required   EXPERIENCE Minimum of one (1) – five (5) years of experience in social media, digital marketing or communications

 

KOWLEDGE, SKILL AND ABILITY

·            Excellent verbal and written communication skills

·            Attention to detail and passion for reaching the community

·            Working knowledge of various technologies for publishing across media channels

·            Understanding of digital trends, focused on social media trends and use of effective digital ad space

·            General knowledge of content management systems (CMS), such as WordPress or Drupal

·            Experience with SEO/SEM strategies (optimizing keywords, meta descriptions, etc.)
Ability to use graphic design programs to create/edit content (including Adobe Creative Suite or similar)

·            Demonstrated ability to prioritize and manage multiple projects and assignments simultaneously

·            A team player with the ability to work independently

·            Demonstrated ability to work under tight deadlines

·            Demonstrated ability to work with senior executives and highly trained professionals

·            General understanding of public and media relations

·            Proficient in office automation technology (MS Office Suite; MS Outlook, etc.)

 

WORKING CONDITIONS: 

 

ENVIRONMENT

Normal heat, light space, and safe working environment; typical of most office jobs.

 

PHYSICAL EFFORT

ACTIVITY & STRENGTH:  (SEDENTARY)

Low Lift (floor to knuckle):  Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

Mid Lift (knuckle to shoulder):  Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

High Lift (shoulder and above):  Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

Full Lift (floor to shoulder):  Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

Carry:  Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

Push:  Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

Pull:  Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

Overall Strength Category:   Occasional 0 to 2.6 hours/day (1-10 lbs.); Frequent 2.7 to 5.3 hours/day (negligible);  Constant 5.4 to 8 hours/day (negligible)

 

Dictionary Of Occupational Titles

 Constant (C) 67-100% Workday

Frequent (F) 34-66% Workday

Occasional (O) 0-33% Workday

Not Present (N)

 

Activity - Job Demand

Walk – Occasional

Climb Stairs – Occasional

Stoop – Occasional

Kneel – Occasional

Crouch – Occasional

Reach (immediate) – Frequent

Reach (overhead) – Occasional

Handling – Frequent

Fingering - Frequent

Sitting – Frequent

Standing – Occasional

Push Cart - Occasional

Pull Cart - Occasional